Tag: Second Life

Why Minecraft matters

I have been meaning to do a Minecraft post and due to the general lack of UFOs over my city, today seems to be the day. At first glance you might think Minecraft and Second Life are very different, and…

Giant plans and small boxes

Its been a year since I last posted. It feels like even longer. Scanning for inspiration today I stumbled across a post by Chris Brogan that seemed timely. Here are the main points: “Decide what matters most. Articulate it in…

The Happiness Factory

Coke is taking a different approach with its new Happiness Factory promotion. From AdWeek: “For the sequel to the Cannes Silver Lion-winning (and Emmy-nominated) “Happiness Factory,” Coke engineered a Hollywood-style premiere in Second Life. There is nothing like a movie…

Coke frees trademark in Second Life

In an interview with Rebang, David Vanderpoel talks about the company’s decision to allow its trademark it be (mostly) freely used in Second Life. From Rebang: “After I’d read the secondhand report that Coca-Cola had “released” their trademark, I immediately…

NBA in Second Life

From the press release: “Bringing the NBA to the virtual world provides us with a new and innovative platform to reach our fans and the millions of residents in Second Life,” said Stern. “The NBA Headquarters creates an interactive worldwide…

SAP in Second Life

From 3pointD: SAP, the German software giant, is about to open its doors officially in Second Life. Rather than going for an out-and-out island build, they have opted for a more conservative approach, opening a relatively small office on the…

3D Web

Newsweek has a big article up about the 3D web. From “The Coming Virtual Web:” “They suggest that before long, the Internet of the future, and the vast wealth of information and services on it, will look different: slicker, more…